The post below is a guest contribution to Camila Russo’s The Defiant Newsletter. If you’re already a member of this blog, you can read. You can also read it here if you’re a member to Camila’s OG membership! This is actually one of the most powerful aspects of Unlock: the membership is not tied to a single platform or website!
SEO has a bad rep. Yet, it is an incredibly powerful tool that can drive web traffic like no other channel. It is also one of the few areas where a deep knowledge of the Open Web stacks is required to have a tremendous impact. You cannot do a great job at SEO if you don’t not understand semantic markup, HTTP status codes, or even rendering in the browser. Back in 2005, I resorted to a trick which boosted our SEO in unprecedented ways!
If you’ve read Yuval Noah Harari, you know Homo Sapiens’ most unique characteristic is their ability to collaborate at scale, through space and time. This is arguably what lead us to colonize all five continents and bend nature to fit our needs, creating our own anthroposphere.
Or, an attempt at convincing my friends who care about open source software that blockchain and smart contracts are the future of our work.
Want more context? read this first (3 minute read): 20 years