Google Chrome : securing the source of supplies!
It’s been the great buzz of the weekend : the “launch” of Google Chrome. Looking at it, it’s a pretty “logical” step for Google! Porter’s 5 forces help “strategist” assess the strength of a player in a given industry. One of them is “Bargaining Power of Suppliers“. As we’ve seen in the past Google strategy […]
Competitive Environment
Launching a new start-up requires a lot of Strategy thinking. One of the key point is the study of the competitive landscape. Of course, you should look at any competitor/substitute, at their products, their marketing… but you should also give a broad look to the landscape : what will your start-up get into? Of course, […]
Internet, a channel
As I mentionned earlier, Internet is a medium, or at least a bunch of different media. However, Internet is way more than this. The web is also the most powerful retail channel ever. E-Commerce companies appeared very early on the web, and since then, some of them have become retail giants.