Building a start-up : weekly update (1)
This week, I am starting a new series of posts, to keep my readers updated with what’s going on for Notifixious… This will also help me keep track of the different steps and processes and hopefully, you guys might give me some advices and tips!
Google’s click strategy
I read an interesting point on Pierre Chappaz’s blog this morning. He refers to a Comscore study that showing that the number of clicks on the Google Ads network had decreased. At first -as Pierre does-, we might think that Google’s revenues are about to decrease. That might be true on the short term, but […]
Pricing
Web entrepreneur who don’t want to fall in the free and “ad-based” business model are all facing the same problem : pricing! What should I charge my users and for what!First, there is almost no chance that you’ll service if you don’t provide at least a free base : here comes the famous freemium business […]
Business Model : Revenues and costs
It’s a common statement to say that web 2.0 business models are unproven. I partially agree : many services are built to be sold before even being profitable. However, I am always “surprised” when people talk only about revenues : a business model is about revenues AND costs.
Virality: independence from Google
With a market share of 60% in the US, and reaching 90% in my home country (France), and while many websites receive more than 50% of their visits from Search Engines, the independence from Google is a true concern : Jobetudiant.net is clearly very dependent from Google and might always be… Most of our new […]
E-commerce competitive advantage
Suite à un échange de commentaires avec Michel De Guilhermier, je me prends à vouloir vous faire part de mon avis sur les avantages compétitifs du e-commerce. Comme lui, je pense que le e-commerce a pu “percer” et se faire une petite part de marché grâce à une politique de prix bas. Je pense pourtant […]
Internet, a channel
As I mentionned earlier, Internet is a medium, or at least a bunch of different media. However, Internet is way more than this. The web is also the most powerful retail channel ever. E-Commerce companies appeared very early on the web, and since then, some of them have become retail giants.
Le “tout gratuit”
La fin de la première bulle, avec son “black-out”, qui a dure plus de 3 ans reste un tres mauvais souvenir pour tous les entrepreneurs du web, les capitaux risqueurs, et même certains des “early adopters” qui voyaient déjà la naissance d’un nouveau monde du tout possible. Aujourd’hui, en plein renouveau, nombreux sont ceux qui […]
